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Apple’s newest invention – the reinforced 60% recycled white paper bag.
Introducing Apple’s newest invention: the reinforced 60% recycled white paper bag. Photograph: USPTO
Introducing Apple’s newest invention: the reinforced 60% recycled white paper bag. Photograph: USPTO

Apple patents bold new innovation – a paper bag

This article is more than 7 years old

White paper bags made of recycled material tend to be flimsy due to the amount of bleach used, so Apple’s come up with a solution

Apple has patented remotely disabling iPhone cameras. It’s patented Gear VR-style headsets, and watch-controlled photography. It’s even patented the sliding function to unlock the phone – deceased as of iOS 10 – and the concept of a phone with a bezel and rounded edges.

Now it’s gone one step further, and applied to patent a paper bag.

The patent application summarises the bag as follows:

A paper bag is disclosed. The paper bag may include a bag container formed of white solid bleached sulfate paper with at least 60% post-consumer content.

Recycled paper bags are not an innovation, of course. The innovation, in this case, is how Apple intends to hold the bag together with such a high proportion of recycled material. White paper bags made of recycled material tend to be fairly flimsy due to the amount of bleach used, so Apple has come up with a bundle of alterations that should help its bags remain both pearly white and environmentally friendly.

Those alterations include fancy reinforcements at the folds and gussets of the bag, another one at the bottom that sticks to the sides, and a handle “formed entirely of paper fibre yarn knitted in an 8-stitch circular knit pattern”.

Sadly the patent application makes no mention of a headphone jack.

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