If you get an unexpected call from Apple Support, you’re being hacked

If you get an unexpected call from Apple Support, you’re being hacked

“Just hang up,” Apple’s support website says as a social engineering phishing attack goes wild.

WWDC 2024: Yes, we live in interesting times

WWDC 2024: Yes, we live in interesting times

Apple has a lot to prove at this year’s developer event. Not only must it shrug off the negative attention it's been getting from regulators, but it must reach out to loyal developers and reject the perception it's behind on AI.

Apple uses AI to boost recycling efforts, Tim Cook confirms

Apple uses AI to boost recycling efforts, Tim Cook confirms

“We would not be able to recover the level of material that we do today for recycling without AI,” said Apple’s CEO.

Europe will investigate Apple’s compliance with DMA

Europe will investigate Apple’s compliance with DMA

Google, Meta, Amazon also face Digital Markets Act investigations as Europe shows it’s deadly serious about taking on Big Tech.

Experts see 'no merit' to DOJ antitrust fight with Apple

Experts see 'no merit' to DOJ antitrust fight with Apple

Mud has been thrown and Apple’s walled garden will probably wind up with a few additional gates, but much of the substance of the case will not stand the test of time.

DOJ sues Apple for monopolizing smartphone market

DOJ sues Apple for monopolizing smartphone market

The US Department of Justice has filed a sweeping lawsuit against Apple, which holds around 25% of the global smartphone market, alleging it has been violating federal antitrust law with its iconic iPhone.

Why is Apple so focused on vision AI?

Why is Apple so focused on vision AI?

Because vision intelligence can understand what it sees, contextualize that information, make decisions based on the information, and change or alter the appearance of what is there.

What is Darwin AI and how could Apple use its new tech?

What is Darwin AI and how could Apple use its new tech?

What's interesting about the purchase of Canada’s Darwin AI is that the company was focused on machine vision intelligence, smart manufacturing, improved machine learning efficiency and edge-based intelligence.

Admins see snags as macOS Sonoma 14.4 hits Macs

Admins see snags as macOS Sonoma 14.4 hits Macs

Popular Addigy tool MDM Watchdog no longer works and problems with some USB hubs and printer descriptions frustrate some Mac admins.

The EU browser wars have begun as Apple opens up

The EU browser wars have begun as Apple opens up

Ad agencies, Apple, and the big names in internet technology will be paying particular attention to EU browser market share data in the coming weeks.

Apple tweaks its DMA compliance strategy in Europe

Apple tweaks its DMA compliance strategy in Europe

Apple has once again shifted its approach to supporting side-loading on iOS devices in Europe.

Healthcare pros show interest in Apple's Vision Pro — survey

Healthcare pros show interest in Apple's Vision Pro — survey

Up to 75% of US healthcare professionals are open to exploring the use of Vision Pro devices at work, survey claims.

Why should Apple trust Epic Games?

Why should Apple trust Epic Games?

Do you find it easy to do business with companies that have broken promises and lobbied against your company? Would you even try?

The first EU app stores for iPhones explore new business models

The first EU app stores for iPhones explore new business models

In a galaxy far, far away from the ongoing Apple/Epic spat, the first two announced third-party European app stores show two interesting business proposals.

What is FinanceKit in iOS 17.4?

What is FinanceKit in iOS 17.4?

Other than leaving European users vulnerable to new threats via third-party app stores, iOS 17.4 introduced FinanceKit. What does it do?

The MacBook Air — better for business?

The MacBook Air — better for business?

With Apple Silicon, we have to get used to Apple offering significant product upgrades for Macs; the M3 MacBook Air is just what most mobile employees need.

Spotify wants something for nothing, Apple claims after big EU fine

Spotify wants something for nothing, Apple claims after big EU fine

The European Commission slapped Apple with a big $1.95 billion fine for anti-competitive conduct in the music streaming market. Apple will appeal.

Apple warns of increased iPhone security risks

Apple warns of increased iPhone security risks

Apple has told its European customers that new EU competition laws will make iPhones less safe.

Apple CEO Tim Cook: 'GenAI will redefine the future'

Apple CEO Tim Cook: 'GenAI will redefine the future'

Watch out, there's a generative AI monster coming, says Apple CEO Tim Cook, as expectations around the company's work intensify.

It’s the end of the road for the Apple Car

It’s the end of the road for the Apple Car

Apple's generative AI development attempts get a huge resource push as Apple shelves its project to build a semi-autonomous vehicle, though the company will reap benefits from that attempt for a decade.

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