Skip to main content

Amazon reportedly lays off ‘dozens’ of engineers in wake of Fire Phone flop

amazon reportedly lays off dozens of engineers in wake fire phone flop
Image used with permission by copyright holder

Amazon’s secretive “Lab126” hardware R&D facility in Silicon Valley has reportedly given notice to “dozens” of engineers who worked on the company’s poorly received Fire Phone. The apparent shake-up suggests the company may have given up on the idea of a Fire Phone sequel, or at the very least put it on the back burner.

Sources with knowledge of the matter told the Wall Street Journal the lay-offs were the first in the unit’s 11-year history, and come as the e-commerce giant reassesses a number of its current projects, taking the ax to some while pushing ahead with others. Ditched or scaled back projects are thought to include a huge 14-inch tablet that was being developed under the codename Project Cairo, a “smart stylus” going by the name of Nitro that transformed scribbled notes into a digital shopping list, and a projector called Shimmer.

Engineers are, however, continuing to work on a “high-end computer for the kitchen.” Called Kabinet, the platform is expected to function as a hub for connected homes, responding to voice commands much in the same way as its recently launched Echo speaker-cum-virtual-assistant. They’re also thought to be working on a tablet that offers 3D images without the need for special specs, as well as a Kindle e-reader battery that can last a whopping two years on a single charge.

Amazon’s apparent move to cut its R&D workforce and halt projects is thought to reflect a new company strategy to rein in development costs in a bid to boost profits, according to the Journal. This change in approach appears to be working for the Seattle-based firm. Last month, for instance, it reported a $92 million second-quarter profit, a massive turnaround from the $126 million loss posted 12 months earlier.

Many of Amazon’s most popular hardware products have come out of its Lab126 facility, including its range of Kindle e-readers and tablets, while last year was a particularly productive one for the unit, with engineers pushing out around 10 different devices. However, for the immediate future at least, it seems things will be a little quieter.

Editors' Recommendations

Trevor Mogg
Contributing Editor
Not so many moons ago, Trevor moved from one tea-loving island nation that drives on the left (Britain) to another (Japan)…
The 5 best phones with IR blasters in 2024
The OnePlus 12's camera module.

IR blasters used to be a common component in smartphones, with big products from Samsung, OnePlus, and TCL giving users access to the cool gadget. Phones equipped with IR blasters could be used as a universal remote for your other electronics, making it easy to control your gear without the need for their default controller (which might be clunky and unintuitive to use).

Fast forward today, and attempting to find a smartphone with an IR blaster is shockingly difficult. What was once common technology is now relegated to just a handful of smartphones. You won't find any iPhones or Galaxy phones with IR blasters, but that doesn't mean you have to settle for a poorly reviewed smartphone if you're interested in the tech. You will, however, probably need to settle for either OnePlus or Xiaomi, as they're the two key players still churning out powerful smartphones equipped with IR blasters.

Read more
Why you should buy the iPhone 15 Pro instead of the iPhone 15 Pro Max
Natural Titanium iPhone 15 Pro with Chopper and BD-1 droids around it.

Apple releases multiple iPhones every year, offering folks choice in terms of size and features. In 2024, the iPhone 15 lineup includes four distinct models.

The regular iPhone 15 and iPhone 15 Plus are great for those who don’t need a telephoto lens and don’t care about the Action button or the 1TB of storage. But anyone who wants a more “pro” experience has the iPhone 15 Pro and iPhone 15 Pro Max.

Read more
Samsung just launched a $400 phone in the U.S., and it looks great
A render of the Samsung Galaxy A35.

A little over a month ago, Samsung announced two new entries in its Galaxy A family — the Galaxy A55 and Galaxy A35. Both phones made their way to the U.K. and Europe, but we've been left waiting for a U.S. release. Thankfully, that waiting has now come to an end.

As of April 18, the Galaxy A35 is now available for purchase in the U.S. from Samsung.com, Samsung's retail stores, and at "major carriers and retailers." Regardless of where you buy the phone, it's available in your choice of two colors: Awesome Navy and Awesome Lilac. The starting price is a penny shy of $400, putting it well below the Galaxy S24 that launched earlier this year. Interestingly, the Galaxy A55 is not coming to the U.S. at this time.

Read more