Apple Has a Chance to Launch an iPhone Costing Just $199

An employee, right, shows a customer the features of an iPhone 11 inside the Regent Street Apple store in London.
Photographer: Chris Ratcliffe/Bloomberg

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Before it’s here, it’s on the Bloomberg Terminal

February 27, 2022 at 9:45 AM EST

Apple is planning to unveil a 5G iPhone SE in March—but the big news could be a price drop for the current model. Also: Amazon’s Astro robot remains elusive, and it was a wild week for Apple Stores.

Last week on Power On: Apple is readying an end-to-end overhaul of its Mac lineup this year.

Have a confidential tip for our reporters? Get in Touch

Before it’s here, it’s on the Bloomberg Terminal

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